Birders and ecotourists flock to Guyana

Birdwatching is the star attraction of Guyana’s rising status as a prime ecotourism destination, as evidenced at this year’s British Birdwatching Fair, followed by a what has become a new tradition, the Guyanese Summer Evening. For the fifth year in a row, the Guyana Trade and Investment Support (GTIS) project has helped promote the country there as part of its overall strategy to put Guyana on the tourism circuit.

In 2005, only one or two companies at the fair offered trips to Guyana. Today, more than 15 international tour operators included Guyana as a birding destination, underscoring the assessment of the fair’s co-founder, Tim Appleton: “Guyana is on the map.”

Besides international trade shows, GTIS has organized several familiarization tours with international media and tour operators, generating an estimate $6.5 million in press, TV and blog coverage.

Several government and private entities have jumped on the bandwagon: the 2010 Guyanese Summer Evening was sponsored by El Dorado rum and the Bradt travel guide, together with GTIS, the Guyana Tourism Authority, the Ministry of Tourism, Industry & Commerce, Wilderness Explorers and the Iwokrama International Centre.

Read more about the Guyanese Summer Evening in Adventure Travel News.

Published October 2010

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